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Naming system for product lines
A naming strategy and conventions so new products feel coherent within your brand family.
Investment
from $6,000
Price varies with the number of product lines and naming tiers in scope.
~30 hours of work
The scope and the cost are fixed, quoted before we start.
What's included
A naming approach so every new product feels part of the family, rather than named on the fly.
- Naming conventions and structure for your range
- The logic that ties names together
- Candidate names for current products
- A simple process for naming the next one
- Guidance to keep names clear and ownable
For when your product range is growing and the names are starting to feel random.
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